ALL SYSTEMS GO FOR THE BIGGEST COLORMANILA RUN TO DATE – CM PARADISE RUN ON JANUARY 7, 2018!
EXPECT CELEBRITY PARTICIPANTS TO ONCE AGAIN JOIN COLORMANILA RUN
REGISTRATION IS STILL ONGOING AT COLORMANILA.COM
09 December 2017 Manila, Philippines – ColorManila, the country’s most aggressive ‘concept fun-run’ organizer, gears up for its biggest and most colorful event to date – the ColorManila Run Year 6, also known as CM Paradise Run, to be held on January 7, 2018, at the SM Mall of Asia Event Grounds, in Pasay City.
CMR5, which was held January of this year, saw a record-breaking, sold-out event with 12,000 participants joining the race. The event also got international recognition and was a Finalist for Asia Sports Industry Awards in Bangkok, Thailand, for both the Mass Participation category and the Best Integrated Marketing Campaign for a Sports Event category. It also got featured in various news outlets in 13 countries, including Malaysia, India, Turkey and Spain, among others.
This year, they are targeting 15,000 runners who will get to enjoy the ‘Paradisethemed run’ which takes place on the first Sunday of 2018.
CM Paradise Run includes four race distances, 3K, 5K, 10K and 21K. The experience will take runners through various color stations with palm trees, garlands and hammocks. This will be capped off with the CM Color Festival where runners will get to groove and dance to the music of the DJ, as they simultaneously throw colored powder in the air.
A true Filipino start-up, ColorManila was started almost 6 years ago by Jay Em and Justine Cordero, with the vision of growing fun-runs in the country. Today, the company has seen over 150,000 runners join their various events, spread across the country from Ilocos Sur on the north to Davao, down south.
ColorManila VP Justine Cordero says, “We’re proud to say that ColorManila started as a passion project, which grew into a company. Throughout the years, we have seen runners who have been with us from our inception, whom we see every year. We’ve seen participants spend their life events with us, such as proposals, birthdays and anniversaries.”
Cordero continues, “The hundreds of thousands of runners we have seen over the years are also part of the ColorManila family and we look forward to seeing them again, and of course new runners who will surely enjoy this ‘Paradise-filled’ experience.”
Runners can also expect celebrities and athletes to join the event. In the past years, celebrities such as Karylle, Kuya Kim, Yassi Pressman, Dominique Roque, Sam YG, Bubbles Paraiso, Yael Yuzon, Katarina Rodriguez, Clea Pineda, Coach Jim Saret, Sheena Halili, Rica Peralejo, Jodilly Pelendre, Miss Earth 2015 Angelia Ong, Rovilson Fernandez, Miss Universe Maxine Medina, 1st runner-up Ms International Nicole Cordovez, Phil and James Younghusband, Melissa Gohing, Crystal Belo, Maxine Magalona, JC Intal, Elmo Magalona, Patricia Tumulak, Bb Pilipinas Ann Colis, Eric Virata, Toni-Toni, Gerard Pizaras, Jan Marini, Dominique Roque, Diana Zubiri, Bb. Pilipinas Zara Carbonell, Will Devaughn, Eruption and Volcanoes’ Chris Everingham were spotted in their events.
As for the kits, runners can choose from the Deluxe Kit, Rockstar Kit, 21K Kit and the VIP Kit. Deluxe Kit, which is priced at P950, comes with a dri-fit shirt, sunglasses, race bib, color packet and finisher’s medal.
VIP Access includes the following: Access to the Premium Lounge with a changing tent, portalets, special redemption area for baggage, hydration, color packet, and medals. Also, exclusive 10% discount in all CM Merchandise. It also allows access to designated VIP parking at the SM Mall of Asia grounds.
Registration is still ongoing, for more information, visit at colormanila.com.
ABOUT COLOR MANILA:
COLOR MANILA encourages everyone to run, and to illustrate to non-runners how enjoyable the sport is, we bring out the real fun in the ‘fun’ run, through a color festival. We are the paintbrushes, and You are the Paint. We carry the palette but You make your own Strokes. You become the human canvas, as we literally bring out your most energetic and happiest hue.
You are the color, the human canvas. You are the bits and pieces of this kaleidoscope. Because life is not a competition. Rather, it is a race where you run at your own pace, where you throw high-fives to people, where you carry all the colors of your experiences. We make this as the most exciting fun run ever, that you’d want to do it over and over again. We want to give you that unique kaleidoscope experience every time!
Visit colormanila.com for more information.